Factory Interactive

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Factory Interactive. Now.

By Kevin Shoesmith

What does Trent Reznor have to do with Factory Interactive? Well, a lot. And he has a lot to do with it for the simple reason that his approach to fan engagement and communication on the Internet changed my thinking about the web’s potential more than anyone else since I’ve been a web developer.

Photo: NIN Official

Media | Publishing

The iPad & the Age of the Magazine

By Kevin Shoesmith

I’m more excited about the iPad than I’ve ever been about a technology platform. Ever. That’s because I’ve been a magazine junkie since I was a kid. You see for me, the iPad means a revolution to the very medium I’ve used to stay abreast of almost everything that’s interested my whole life. And it’s going to get better in ways that I can’t yet imagine. But here’s a taste.

Publishing

Factory’s Picks for SXSW Interactive 2010

By Kevin Shoesmith

Taking a cue from my friend and colleague, Nick Finck, who put together a list of UX sessions at SXSW 2010 Interactive, I thought I’d trawl though the sessions myself and put together a list of presentations and panels that might be of interest to content publishers.

Publishing | Social Media

HootSuite for Publishers

By Kevin Shoesmith

Twitter is an excellent tool for people and organizations who want to share content or strategically drive traffic to their web properties. But one Twitter app in particular, HootSuite, extends this power in ways that are perfect for online publications and content producers.